Simplify your sales process, shorten sales cycles, and optimize every sales opportunity using a CRM. CRM automates sales tasks, such as making quotes and orders, predicting leads, and translating them into opportunities using sales workflows. Using CRM allows your marketing team to identify sources of leads, opportunities, and closed sales. They can also search for customer information for approaching campaigns and launch a targeted email marketing campaigns. When customers order products or services following the marketing campaigns, you can track their orders using a business management solution such as Sage 100cloud or 300cloud.